The Event
The Let’s Play Atlantica Beach Tennis is an event that combines good music, clinics, and beach tennis tournaments, creating the perfect environment for fun and networking. This relaxed atmosphere was ideal for fostering closer connections between the sales team and their clients.
Tactic
Atlantica innovated by hosting regional events with the sales team, aimed at strengthening and improving relationships with agencies and operators in each region. The proposal was clear: to help agencies get to know the hotels managed by Atlantica better, boosting sales.
We chose a unique and interactive format, away from the traditional corporate environment. We opted for an event in a relaxed and joyful setting, combining sports, music, and fun. Thus, Let’s Play Atlantica Beach Tennis was born.
The Impact
Let’s Play Atlantica Beach Tennis
not only achieved its goal of strengthening the ties between the sales team and the agencies but also provided unforgettable moments of interaction and fun. This innovative event stood out in the market, demonstrating that it is possible to combine business and leisure in a harmonious and effective way.
