Marketing for Destinations and Tourism Companies
To promote themselves in international markets, destinations, hotels, DMCs, parks and other tourist services need to create customized strategies and actions that make sense for each location, respecting their customs and culture. Moreover, it is more than desirable to have relationships with market leaders and to know who to talk to in airlines, media outlets, operators, agencies, and so on. Knowing those who matter and knowing them well.
International marketing strategists know that!
But how to create actions that work, especially in Latin America?
Imaginadora has assembled a team of multidisciplinary and generational specialists, who act as true extensions of destinations or international tourism companies, with credibility, intelligence, and innovation.
Marketing TRADE
- Scheduled meetings with key players from the main markets
- Consistent recommendations of distribution channels and potential markets
- Trade missions and roadshows
- Face-to-face training
- Online training – Proprietary webinar tool
- Logistics and distribution of promotional material
- Research on market behavior for investors
- Alliances with airlines, hotels and associations
- Newsletter
- Events
- Fam Tours
- Organization and selection of tradeshows
- Translations
- Legal and accounting consulting for opening a business in Brazil
- Database
RELATIONS PUBLIC
- Press trips
- Events
- Social media monitoring
- Special projects with celebrities and influencers
- Brand positioning strategies
- Crisis management
- Media relationship management
FINAL COSTUMER
- Media plan – recommendation and purchase of the most efficient media outlets
- Social media – content creation and campaign management
- Results management and analytics
- Institutional relations / co-branding
- Promotion and contest
- Events
- Loyalty plan
- Research
Vamos conversar?
A LOT OF IMAGINATION
Clean up the beach with SeaWorld Parks
What's Happening Imaginadora
Park City Virtual FAM
Street Intervention And Promotion #EscapadaParaOChile
Cooperative Trade Mission – Miami, New York, and American Airlines
The Flavors of Los Angeles
Co-Branding Action Chile and Shopping Centers in Sao Paulo and Rio De Janeiro
La La Land – Trade and Press Relationship Action
WORK WITH US